Massive crowds are expected at the first-ever Social Star Awards, which are being held tonight at the MasterCard Theatres at Marina Bay Sands in Singapore. They are being streamed live globally on YouTube from Singapore.
The three-hour Social Star Awards show, co-hosted by Hollywood actors Jessica Alba and Jeremy Piven, will honour 12 international superstars. Some of the award categories presented on the night include "Most Popular Actor", "Music Group", "Solo Artist", "Sports Team", and "Film".
The biggest award of the night "THE ALMIGHTY" will be given to the most popular celebrity or brand across all countries and categories.
The event will be a culmination of 24 hours of live awards, which will began on line yesterday (22 May 2013) and will include 288 categories spanning different countries worldwide, awarded to the most popular personalities and brands in fields such as music, movies, television, sports, and games.
The Social Star Awards promises an electrifying line up of international celebrities including American rock icons Aerosmith, soul-pop singer CeeLo Green, global phenomenon, PSY, Canadian breakout pop star Carly Rae Jepsen, popular dance-pop act LMFAO's Sky Blu, and Asian girl group Blush.
Legendary rock band Aerosmith, Star Trek actor George Takei, R&B singer Eric Benet, house music DJ Seb Fontaine, YouTube stars Marquese Scott, TummyTalk, and Ryan Higa as well as the hosts of the Social Star Awards- Jeremy Piven and Jessica Alba are among those that will walk the red carpet to the entrance of the Sands Expo and Convention Centre.
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